
Welcome to the Electrify Your Message Podcast
The Electrify Your Message Podcast covers all your communication bases with help from experts in the industry, co-hosts Joe Melillo and Josh Ross. As the leading communication experts in the text messaging space, you can learn how to improve your business communications and how to effectively adopt text messaging to your communication mix.
EP 25: Texting in the NFL
Indianapolis Colts Vice President of Data Strategy and Analytics Charlie Shin joins Joe on the EYM podcast to talk about how the team is using text to learn more about fans. With better understanding comes better communication and fan satisfaction. Charlie also lends his experience to to give advice about how small business owners can utilize data on a small scale to change their customer relationship.
EP 22: How to Use Text for Non-Profit Donations
Kathryn du Pree, Executive Director for Benhaven Autism Services out of Connecticut joins Joe to speak about how KLaunch has helped raise more than $7500 in donations. KLaunch is also helping Benhaven communicate with volunteers and employees at a moments notice. Texting solution provided has been effective and revolutionary for this small but mighty organization.
EP 19: Text for the Mortgage Industry with David Lykken
Joe was asked to speak about K Launch’s experiential text messaging services on the Lykken on Lending Podcast. David Lykken is the host and is known in the mortgage industry as someone who is has the latest and greatest ways to help lender and services across the country.
EP 24: Texting and the Music Industry with Levi Riggs
Imagine if you could connect with your favorite artist during the show! What a thrill when that artist reads your name. WOW. Well Country music singer Levi Riggs joins the podcast to tell Joe how KLaunch has helped him capture his audience live and in the moment just like that. Using that information he is able involve his audience so they feel part of the show.
EP 21: 13K in 3 days with Indy Massage Company
Owner of Indy Massage Company, Alli Padrick, started working with KLaunch in February 2021. Already the organization has seen a 3:1 ROI on their investment. They are using text in a unique way to drive revenue including $13K in 3 days during Mothers Day Week.
EP 18: From Emails to Text Revenue in the Construction Industry
Owner and founder of Top Gard, Bob Cameron is using texting to reach a previously very difficult group to get in front of. Selling bollards and the caps that go on top of bollards isn’t the most exciting thing to sell but Bob explains how K Launch found a way to generate 70% increase in sales Year over Year!
EP 20: Mortgage Industry using Text to Amplify Revenue
The mortgage industry is rapidly changing the way they communicate with their customers. K Launch and text can help change the landscape and fast-forward the interactions with managed text solutions. K Launch partner Support Link 3 leadership joins the podcast to discuss what the leaders in the mortgage industry need to know about mobile messaging.
EP 17: NRG Physio Talks Business Operations Automation with Text
Chad Nowlin from NRG Physio talks about How text message optimization for his day-to-day operations is helping him scale his business. Letting customer use text to sign-up for services themselves is saving Chad time and energy all around.